Tag: Ad Metrics

Apps & Sites, Mobile Commerce

LinkedIn Gains MRC Accreditation on Several Key Ad Metrics

September 14, 2023

Via: Social Media Today

LinkedIn has gained an extra level of assurance for advertisers, with the Media Ratings Council (MRC) granting accreditation on several of LinkedIn’s display ad metrics. After submitting to a voluntary MRC audit, LinkedIn’s processes have now been verified by the […]

Advertising & Marketing, Technology

Facebook is making its Ad Metrics easier to understand

February 23, 2018

Via: Smart Insights

The social media giant is finally listening. Facebook has recently been switching things up to “better” suit its users – or has it really? A while ago, Facebook announced changes to its algorithm, showing users less public content, like posts […]