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Snapchat Shares New Insights into How Users Celebrate Pride Month, and What They Expect from Brands

June 16, 2021


With Pride Month now well underway, Snapchat has published a new report which looks at how its users are looking to engage around Pride, but also what they expect, and would like to see from brands around the same.

The insights are based on a survey of around 5,000 Snapchat users across the US, Canada, the UK, Germany, France, Norway, the Netherlands, Sweden, and Australia. That’s a wide breadth of varied regions, which provides some good insight into the general mood among the broader Snapchat user community.

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