Top

One Thing All Digital Marketers Must Do This Year (or You’ve Failed)

January 11, 2017

Via: Inc.com
Category:

In business, one of the most important questions you can answer is: how much does it cost to acquire one customer? That metric is called cost per acquisition (CPA).

It’s important because it’s the number that tells you if you even have a viable business model (as it currently stands, anyway).

Read More on Inc.com