With Beauty Reinvention, Dollar General is trying to create a beauty destination.
With Beauty Reinvention, Dollar General aims to create a one-stop beauty destination.
“At DG, we are always listening to our customers, and in response we are investing in and expanding our beauty, skin and hair care offerings to meet their needs,” Amanda Wilson, senior beauty buyer at Dollar General, said in a statement. “Springtime marks an important moment to reset and refresh your self-care routine. We are excited to welcome new products that encompass the quality, performance and affordability that is expected from our brands and hope our shoppers enjoy the new experience.”