According to a Baymard Institute study, 69% of all online shopping carts are abandoned, with one in five resulting from a lack of confidence in the merchant’s ability to handle credit card and other sensitive information. That metric reflects a growing online shopping trend that must be addressed in order for online businesses to truly scale and succeed: the need to maintain consumer trust.
Today, Bigcommerce is proud to announce that we have teamed up with Paypal, one of the most consumer-trusted payment processors in the world.
Via a one-click installation in the Bigcommerce control panel, online store owners can easily improve their checkout experience and reduce abandoned carts, all thanks to the new integration — PayPal, powered by Braintree.
