Holiday’s the season to reach new customers — according to Google, 61% of shoppers were open to buying from new retailers during the 2018 holiday season, and 46% did buy from a new retailer in the 2017 season.
While promotions, creative, new features and code are typically locked down by August, there’s still time to pull a few extra levers to make holiday 2019 your best ever.
Let’s explore 6 opportunties to optimize your mobile experience (without changing code!) for Holiday 2019.
Speed up your site
You’ve heard it before — even a 1s delay in page load time impacts page views, customer satisfaction and conversion rate.