The “Uncarrier’s” latest attempt at shaking up the U.S. cellular industry again involves content consumption and its traditionally detrimental effect on data caps. With Binge On, T-Mobile will allow any customer with a 3GB data plan to stream mobile-optimized video from a set list of apps without it counting against their monthly data allotment.
Binge On does come with a few caveats, however, the most questionable being a video resolution cap of “DVD or better,” which goes all the way down to 480p. The company said customers are unlikely to tell the difference between 480p and higher resolutions like 720p or even 1080p, though that claim is up for debate.
