Amid rising costs, and an increasingly uncertain ad market, Meta has begun informing US news publishers that it will not renew exclusive content deals with them, as it shifts away from its dedicated News Tab strategy.
As reported by The Wall Street Journal:
“Meta has begun telling publishers in the US that it won’t renew contracts to feature their content in its Facebook News tab, according to people familiar with the matter […] Meta had signed up a host of publishers in recent years, including deals worth tens of millions of dollars with news organizations such as The Wall Street Journal, the New York Times and the Washington Post.”
