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LinkedIn Launches New Freelancer Connection Tools to Lean into the Rising Gig Economy

October 27, 2021

LinkedIn’s looking to facilitate more opportunities for freelancers with the expansion of its Services Marketplace, which essentially builds upon its ‘Services’ listings for profiles, designed to better enable brands and freelancers to connect.

LinkedIn launched an initial beta test of its Services Marketplace back in February, and it’s since grown to 2 million users in the test pool. Now, LinkedIn will expand the options globally, providing more ways to facilitate freelancer discovery and connection, and maximize opportunity.

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