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Instagram Will Enable All Users to Tag Products in Feed Posts

March 22, 2022

As part of its continued focus on expanding its eCommerce listings, Instagram will now allow all users to tag products in their IG posts, starting with users in the US.

Originally only available to approved creators, Instagram is now giving everyone the capacity to provide a direct link to products and brands in their uploads.

As explained by Instagram:

“Scored a new pair of earrings from a small business you love? Tag the product in your Feed post so your friends and followers can learn more about the earnings and shop them!! People come to Instagram to share and discover trends and inspiration.

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