Instagram is launching the next element in its eCommerce push, with a new test of promoted products on the Shop tab in the app.
As you can see here, soon, brands with product listings in the app will be able to promote them on the Shop tab front page, with a ‘Sponsored’ disclaimer marking the posts.
Clicking through on a sponsored product listing will take you through to the Product Details Page, where you’ll be able to get more info, and view additional images where available.
