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Earnings preview: Apple to shed light on iPhone 8 launch, Wall Street expects 46M total iPhones sold

Earnings preview: Apple to shed light on iPhone 8 launch, Wall Street expects 46M total iPhones sold

November 2, 2017

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Thursday afternoon’s quarterly earnings report from Apple will be the first indication the company has given as to the performance of the iPhone 8 since it debuted in late September, though any concrete indication of the performance of the iPhone X will likely remain mum until the conclusion of the holiday period.

Apple’s September quarter included the launches of both the iPhone 8 series and the Apple Watch Series 3. Apple will disclose overall iPhone sales, but does not break them down by model, meaning the performance of the iPhone 8 will remain something of a mystery.

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