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Consumer Data Privacy Protection Lessons from $1.2M Sephora Settlement

September 30, 2022

Via: CMSWire
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In this 21st century world of people using phones for multiple reasons other than just talking, there are drawbacks to this simplistic take on everyday living. From texting to paying bills to checking emails, users must be wary of their personal information being readily available in the cloud.

Companies set up safeguards to prevent hackers from invading their sites to maintain trust with customers. But sometimes, the hackers slip through, and companies are forced to retrench to come with more safeguard precautions.

Today, we’re examining two significant privacy-breach matters involving customer data and share some lessons learned for CX practitioners charged by law — and in the interest of transparency to their customers — to protect consumer privacy.

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