Understanding evergreen content is important for search engine marketers and jobbing professional writers alike.
In a previous piece for Search Engine Watch, my colleague Graham Charlton covered the power of evergreen content for SEO with some comprehensive Google Analytics stats to back up his claims. This post, however, seeks to explore evergreen articles from the content creation perspective.
- How can I ensure this piece I am writing is evergreen?
- And how can I ensure it will help with SEO?
