This week, Google is holding its annual I/O developer event, where the tech giant showcases its latest developments, and previews coming features. And on day one, they’ve already shared some pretty impressive new options – here’s an overview of all the major announcements from I/O thus far, from a digital marketing perspective.
Google Lens
Pinterest recently launched their innovative Lens tool which enables users to search Pins based on images taken with their phone – scan a pair of shoes, for example, and Pinterest’s image recognition tech will show you similar products based on that reference point.
