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Category: Platform development


Platform development, Technology, Website design and optimization

Google Lens and the future of Visual Search

April 3, 2018

Via: Smart Insights

Machine learning is taking online search to new levels, and it’s not just voice search that’s on the rise. While many have been focused on the marketing potential of capturing conversational queries barked at Alexa over breakfast, big brands have […]


Platform development, Technology

8 Ways to Measure Chatbot Program Success

March 7, 2018

Via: CMSWire

Some of your customers prefer to work with chatbots as they connect with you, according to Inbenta’s Chatbot Consumer and Business Survey. Their data shows that 50 percent of consumers prefer chatbots when shopping online, rather than calling support. And […]


Platform development, Tech News, Technology

Best-in-Class Supply Chains Maximize Upstream Visibility

March 7, 2018

Via: Aberdeen Essentials

Visibility is a hot topic in supply chain circles today, and depending on the audience, some readers might immediately think of customer visibility or planning visibility. However, visibility into supply execution would serve many organizations better in the long run, […]


Platform development, Technology, Website design and optimization

The SEO’s essential guide to web technology

February 22, 2018

Via: Searchenginewatch.com

As an SEO professional, your role will invariably lead you to interactions with people in a wide variety of roles including business owners, marketing managers, content creators, link builders, PR agencies, and developers. That last one – developers – is […]


Platform development, Technology, Website design and optimization

How can you determine your website’s authority, and what can you do to improve it?

February 20, 2018

Via: Searchenginewatch.com

One of the most important and influential SEO metrics many marketers, and specifically content marketers, pay attention to is Domain Authority (DA). The Domain Authority metric was developed by Moz as a means of quantifying your website’s relative importance as […]


Platform development, Technology

17 Must-have WordPress Plugins for Managing Multiple WordPress Websites

February 6, 2018

Via: Hongkiat

For different kind of sites running on WordPress you need some particular kind of plugins. For instance, for online store, you need e-commerce plugins. Similarly, for photography site you need image-related plugins. However, if you’re a multisite admin, you can […]


Platform development, Technology

Fresh Resources for Web Developers — December 2017

December 7, 2017

Via: Hongkiat

“Headless CMS” is gaining much attention these days. In a nutshell, “headless CMS” does not deal with the front-end; the CMS only exposes the content usually in a form of RESTful API while the developers may use whatever they prefer […]


Marketing technology, Platform development, Technology

Smart shopping season checklists: Mobile and desktop, content and SEO

November 20, 2017

Via: Searchenginewatch.com

Constantly changing consumer behaviors and the demand for more personalized, meaningful experiences have retailers facing huge challenges this year. Competition in the SERPs is stiff, but winning the click is still no guarantee that the consumer is invested in your […]


Platform development, Technology

10 landing page optimization tips for SaaS to generate more leads

October 26, 2017

Via: Smart Insights

Learn the best practices for landing page optimization to help generate quality leads for SaaS Landing pages are the heart of any inbound marketing campaign, mainly because they have the unique ability to convert complete strangers into qualified leads. Surprisingly, […]


Platform development, Technology

5 HTML Features You Might Not Know About

June 20, 2017

Via: Hongkiat

For a language so simple and easy to learn, HTML surely offers an unexpected amount of useful features, many of which most of us don’t even know about. It’s hard to keep up with times and you may think that […]