Category: Featured

Featured, Mobile

Remember BlackBerry – how about its (DTEK) phones?

September 29, 2016

Via: James Hughes

Updated: BlackBerry announced it would actually stop making its own smartphones, due to the $372 million loss for its fiscal second quarter. Therefore, the DTEK60 is “unlikely to show up”, as CNET puts it. Although CrackBerry announced on Monday, September […]

Featured, Performance management

Blogging attracting leads – see how it works

August 2, 2016

Via: Olivia Foster

Nowadays it is not unusual for many businesses to show their online presence via one or more blogs, in addition to the usual social media accounts. Regardless of whether the on-premises designated employees or third parties administer the representative blog, […]

Featured, Performance management, Platform development

Google Analytics 360 Suite: benefit from this welcomed upgrade

July 19, 2016

Via: Olivia Foster

The new platform launched by Google on 15 March 2016 is targeting business data management professionals that benefited so far from Adobe and Oracle products, as well as other business specialists that just started managing their audience with digital tools. […]

Featured, Marketing technology, Technology

How to ensure your digital video marketing is successful (2)

December 21, 2015

Via: itCurated

We have seen in the first part of this article how digital video marketing works and which are the detailed elements that determine the final customer experience. Given this marketing method’s raising relevance for B2B commerce, video content marketing gains […]

Featured, Marketing technology

How to ensure your digital video marketing is successful (1)

December 14, 2015

Via: itCurated

The online experience is all about speed and multi-source information: people open one page, then another, read a sentence here and a title there. Lots of data bits compete for our attention in the same time span, and which one […]

Featured, Marketing technology

Say it with emails – how to enjoy holiday season emails

December 7, 2015

Via: itCurated

During the holiday season it is customary to reach out to your business partners or to your customers with seasonal messages. Be it to promote your offers, to transmit greetings or pleasantly mark this joyous (and prosperous) time of year, […]

Featured, Marketing technology

Is native advertising the best remedy for ad-blockers?

November 23, 2015

Via: itCurated

Native advertising is something you may have often encountered on the visited web pages without even noticed its presence. At least in some extreme, pioneer cases like these – it is perfectly justifiable that one may not even be aware […]

Featured, Website design and optimization

When landing pages serve businesses the best

November 16, 2015

Via: itCurated

Landing pages follow trends in their design and functionality, as well as analytics trends. For example, mobile optimization became a top criteria when rating a landing page since more and more people access pages from their mobile devices. Once Google […]

E-payment & Security, Featured

Contactless cards – what are the risks and how to avoid them

November 9, 2015

Via: itCurated

The potential vulnerabilities of RFID devices have been described and researched for a while now. Using NFC (Near Field Communication) technologies is one method of accessing RFID-stored data. With the renewed popularity of NFC tech, this type of vulnerabilities deserves […]

Featured, Mobile Commerce, Performance management

Advocacy marketing – do you benefit from its evolution?

November 3, 2015

Via: itCurated

Somewhere in the second half of 2013 advocacy marketing made waves as a rising trend. Many industry articles still available on the Web have caught the moment, researching on this particular marketing technique or trying to break down the patterns […]