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B2B News for Friday, January 28, 2022: The Digital Privacy Week Edition

January 28, 2022

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Please accept all cookies. In 1981, that phrase had more to do with oatmeal raisin and chocolate chip than it did with agreeing to have your internet access tracked, purchasing decisions logged, or a sophisticated analysis of our geographic/demographic/psychographic profiles.

Today is the last day of Data Privacy Week 2022, which is marked as Data Privacy Day in Europe. Both events are formal observances of the ratification of Convention 108. The convention has been modernized several times since it was first opened in for signing in 1981 and its protocols shape healthcare data privacy use, storage and destruction, for example, and define boundaries between how consumers/internet users are responsible for protecting their personal privacy and how business and government entities must take responsibility for the ethical collection of data and customer privacy protection.

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