3 ways artificial intelligence (AI) will transform ecommerce in 2018

December 5, 2017

Unless you have been marooned on a desert island, chances are you know what Artificial Intelligence (AI) is and have experienced the benefits of machine learning is having on customer experience and business operations Despite being around for decades, AI […]

Improve your sales and marketing alignment through Account-Based Marketing

November 20, 2017

10 CEOs share sales and marketing alignment tips through Account-Based Marketing Sales and marketing alignment is one of the secrets to the success of any business. According to a recent study published by Celsius International, companies with sales and marketing […]

How to find hidden gems in Google Analytics for ecommerce

November 7, 2017

Learn how to use and transform data into actionable insights to improve your conversions for ecommerce One of the reasons companies fail is that they are unaware of the changes in the economic environment. Statistics are showing that roughly 80% […]

Marketing technology, Technology

Hype in Digital Commerce: 5 Rising Technologies to Watch

December 6, 2017

Via: Get Elastic

Digital commerce is playing a pivotal role in customer experience strategies. The world’s leading research firm, Gartner, recognized that digital commerce is a key way to acquire customers, develop relationships, drive revenue and reduce costs.1 Digital commerce initiatives affect both […]

Marketing technology, Technology

Are you a T-Shaped Marketer?

December 5, 2017

Via: Smart Insights

5 Reasons to consider a life as a T-Shaped Marketer There has been much talk within digital marketing of the necessity for Marketers to broaden their skill-sets and to embrace and learn the wide range of digital channels (40 in […]

Tech News

Apple’s AirPods a smash hit, shipments could reach 28M in 2018

December 4, 2017

Via: Apple Insider

Those sales, according to the KGI Securities analyst, would represent 100 percent year over year growth. The predictions were made in a note issued to investors on Monday, a copy of which was obtained by AppleInsider. AirPods shipped in late […]